Adjacent tier · Outside the lattice

Spectacle

Duration
4–12 weeks
Cost band
$50K–$150K USD

Large-scale projection mapping. Live installation. Light, sound, and code in a real venue, on a real night. The thing people film.

Dissolving Boundaries · Nuit Blanche 2025 · 350×200 ft
Spectacle Dissolving Boundaries · Nuit Blanche 2025 · 350×200 ft
What we own on show night
  • 3D scanning of the venue (LiDAR + photogrammetry) for accurate previsualization before a single projector ships
  • Creative direction tuned to the venue, the audience, and the brief
  • Projection design + content authoring at festival or architectural scale (350×200 ft is in our reference set)
  • Run-of-show: rehearsal protocol, cue sheet, contingency plan, redundant projector array
  • Live operation on show night, with a tech and a creative in the booth
  • Fixed-camera + roaming footage capture: the deliverable you take home
What you take home
  • Pre-production site survey, 3D scan, and creative direction package
  • The projection or installation system itself (hardware spec, content, control rig)
  • Run-of-show + rehearsal documentation
  • Live show-night operation (us in the booth, not handed off to a stranger)
  • Post-event footage package, edited and graded for your archive
Honest disclosure

Spectacle is craft-led. Measurement is descriptive (attendance, social capture rate, press impressions), not validated.

If you need validated ROI, start with Atlas instead. If you want both the moment AND the metric, start with Atlas, then commission the Spectacle once the format is proven.

Ideal fit

Festivals, museums, brand cultural launches, artists, and public-art commissions. Spectacle is for the moment that has to exist in the world even if the spreadsheet doesn't quite know what to do with it.

Scope a Spectacle.

Festival? Brand moment? Public installation? Tell us the venue, the date, and the feeling.